Wine Marketing: the primary goal of oenology translations
Marketing is one of the contexts where wine translations are very much in demand.
Our agency has worked on many projects that promote the excellence of Italian food and wine, such as the ARVI wine website. In fact, we love translating anything about the wine world.
And our long-standing expertise in this field has made us realise that not all oenology translations are the same, which has also led us to adopt three simple guidelines:
- We must understand when and how a translation should be optimised and adapted for the target audience;
- We need to be able to faithfully emphasise and express the typical characteristic of each individual wine;
- We must be able to accurately describe the geographical origin.
Translating the language of wine: oenological translations by Opitrad
Opitrad is based in the heart of Milan, the city where Expo 2015 was held. We worked with various companies for this important international event dedicated to the food and beverage industry, where wines were a key focus. So, if you’re looking for an agency that can provide quality translations for the food and wine industry and beyond, we’re certain our services will suit your needs – and delight your palate.